Job Summary
Our client is seeking a Platform Architect to lead high-priority platform implementation projects within a dynamic Technology team. This role involves collaborating with cross-functional teams, including developers, solution architects, and marketing specialists, to drive digital customer experiences. The ideal candidate will possess expertise in industry trends, marketing automation, and digital marketing technologies, demonstrating a commitment to continuous learning and improvement.

Responsibilities:

Lead discovery efforts to understand client business needs for digital marketing initiatives.
Develop in-depth knowledge of client businesses and available data for effective platform solutions.
Translate business needs into technical requirements for platform configuration, data schemas, and system integrations.
Oversee platform configuration and development of digital marketing campaigns across channels.
Provide support to development teams working on platform integrations
Create Architecture and Technical specifications documents.
Act as the day-to-day technical platform Subject Matter Expert (SME) for internal and client teams.
Manage workflow and deadlines for multiple platform-related projects in collaboration with the project management team.
Support senior team members in project estimation and Marketing Technology platform discovery/roadmapping engagements.
Assist the internal execution services team in ongoing platform and schema optimizations.

Preferred Qualifications:

Bachelor’s degree in Computer Science, a related field, or equivalent work experience.
Minimum of 2 years working with Adobe Journey Optimizer, with 1 year specifically in Journey Optimizer, leading 3+ platform implementation projects.
Familiarity with Adobe Journey Optimizer tasks: Channel Surfaces, Data Sources, Events, Actions, Audience Definition, Decision Management, etc
Adobe Journey Optimizer certification preferred.
Experienced data modeler with proficiency in JSON and XML.
Familiarity with HTML, MJML, CSS, and responsive email coding is a plus
Agency experience preferred, with 2+ years in a client-facing role and knowledge of agency structures and agile project management.
Solid understanding of digital marketing processes, audience segmentation, legal compliance, and campaign analysis.
Excellent oral and written communication skills.
Comfortable communicating effectively with technical and non-technical stakeholders.
Familiarity with various marketing automation platforms and marketing cloud solutions is a plus (Adobe Campaign, Salesforce Marketing Cloud, Braze, Marketo, etc.).